Guide
Best ChatGPT ads trackers in 2026: six tools compared
A side-by-side look at six tools that track who advertises in ChatGPT: what each records, how often it checks, which markets it covers, and what the plan with ad tracking costs.
Guides & insights
Get a clearer view
Get a clearer view
of ChatGPT ads.
Practical guides on measuring ChatGPT ads: presence rate, share of voice, competitor tracking and the checks behind every number.
Guide
ChatGPT product ads: how they work and how to track them
ChatGPT ads used to mean one advertiser, one product, one hand-built ad. OpenAI announced product feed ads in May 2026, and feeds are now managed in Ads Manager…
ChatGPT ads updates
ChatGPT ads creative enhancements: OpenAI will rewrite your ads. Here’s how to see what runs.
From 29 October 2026, OpenAI is switching on ChatGPT ads creative enhancements for every self-serve campaign, new and existing, unless you opt out. Once it’s on, ChatGPT can…
Guide
ChatGPT share of voice: how to measure it when Ads Manager won’t
On Google, the closest thing to share of voice is a report. You open auction insights, read your impression share, and see who else was competing. In ChatGPT…
Guide
ChatGPT ads best practices: seven from OpenAI, and the one it leaves out
Most ChatGPT ads best practices start with OpenAI’s own help centre, which publishes guidance for campaigns, ad groups and ads. The guidance is sound. Write specific copy, organise…
Informational
ChatGPT ads vs Google Ads
Most comparisons of the two channels are trying to answer which one you should buy. That isn’t the useful question for anyone already running paid search, because the…
Guide
How ChatGPT ads work
ChatGPT began showing ads on 9 February 2026, as a US-only test. The self-serve Ads Manager opened on 5 May. It now covers 89 countries, including the UK.…
Which prompts trigger ChatGPT ads?
Every advertiser on ChatGPT ends up asking the same thing: which conversations actually show ads? There’s no published list, and there never will be one in the way…
Guide
How to measure ChatGPT ad visibility: the metrics that hold up
OpenAI’s Ads Manager measures your ChatGPT campaigns from the platform’s side: impressions, clicks, spend, CTR, CPC, CPM and conversions, broken down by device, country and platform (OpenAI: Measure…
Guide
How to track ChatGPT ads: a practical guide (2026)
ChatGPT ads started in the US in February 2026 and, after OpenAI’s expansion on 21 October, run in 89 markets. Ads appear on the Free and Go plans…
Guide
How to track competitors on ChatGPT
Every major ad platform eventually shipped a way to see who else is advertising: Meta has its Ad Library, Google has the Ads Transparency Center. ChatGPT advertising, now…
Start tracking your ChatGPT ads.
See your ads, your competitors and the gaps across the prompts that matter to your brand.
Start free
Free to start. No card required.
- 10 tracked prompts
- Daily tracking
- No ad account access needed